BRAND SPIRIT
A truly excellent golf club, at the moment of a blind date with the golfer, makes people feel that this is an invisible and silent emotional communication, which only exists between the club and the person, as if sharing a goal, in private Silently watched the flying of the little white ball. When life comes to an end, the craftsmanship spirit is still moving forward, and the meaning of life is inherited by the blood of future generations; while the craftsmanship spirit is passed on to the next generation, and continues to watch quality with the next generation, OKANO-Japan's only remaining independent A purely handmade golf equipment manufacturer, declaring that "there is no best, only better" craftsmanship. For 17 years, the founder of Okano, Mr. Jiichiro Okano, has always believed in the philosophy of high-quality products, abiding by the production principles of focusing on quality and not weight, and working slowly with meticulous work. The main theme is "pursuing perfection and limited production." For 17 years, he has always maintained the tradition of making balls only by hand each year; in the pursuit of perfection, beauty always exists. Hand-polished connections, corners, and beautiful textures on metal, these subtleties , Have been carefully crafted. Okano (OKANO) is expensive because it insists that the production process of all products is completed in Japan, regardless of the high manufacturing cost; after 17 years of unremitting efforts, it has become a leader in the golf industry and is loved by people from all over the world; although Okano (OKANO) has customers of the royal family, but abandoning celebrity endorsements, pioneering new ways, using unknown people as the protagonist of the advertisement, and well-known photographers record the boldness and freedom of the swing, in order to touch people's attention to quality and enjoy life. By nature, express the uniqueness and permanence of the product itself! He expressed a universal belief in the simplest language. Complicated grinding is the top craft in golf equipment manufacturing, and what OKANO respects is the combination of "perfect complexity" and "perfect precision"; OKANO's dignity lies not only in his exquisite appearance, but also It is because of its sophisticated internal design, which has always been the norm that OKANO believes in. The OKANO golf clubs manufactured 17 years ago, although the appearance has been severely worn, the wearing parts (rubber handles, etc.) have been replaced too much. Times, but it is still the same as when it was first purchased. Okano (OKANO) golf clubs are made by hand-grinding by craftsmen, regardless of cost, using Japan’s top aerospace and aerospace materials, titanium alloys, top martensitic steels, and super soft irons. The golden parts on the clubs are all Using 18K or 24K gold plating; all carbon fibers are made of high-tonnage carbon cloth; in the golf industry technology, OKANO has also been in a leading position. In the past 17 years, it has won more than 40 patents. In such a short time , Its patents are the most in the golf industry. OKANO wants everyone to know that its dignity lies not only in its fineness, uniqueness, excellence and nobility, but also in its durability, durability and sustainability. Its value is "lasting value", which cannot be measured by mere money. It contains extraordinary appearance, legendary craftsmanship and outstanding credibility, as well as loyalty to present and future owners. OKANO can be so confident only because it has historical qualities, and behind this quality lies the hard work of the OKANO family; as well as the perseverance and pursuit of perfection. In terms of management mode, OKANO, like many brands, has been implementing independent family modern corporate management, which has been passed down for nearly 40 years. In terms of sales, Okano also adapts measures to local conditions and adopts the new and old model to go hand in hand. After logging in to Shanghai, China, OKANO changed its sales model of only looking for distributors in Southeast Asia instead of direct retailing. It boldly used the current popular product business model and entrusted Okano (Shanghai) Sporting Goods Trading Co., Ltd. to act as an agent. And retail. Japan’s golf kingdom is shining brightly, and OKANO is the brightest one. It combines advanced technology, product aesthetics, aerodynamics, and personalization. It is regarded as a dark horse in the golf world. OKANO has surpassed today’s technology and developed new clubs. Now golf’s career has reached a new turning point. For golfers, “flying distance” and “score number” are the goals they pursue. Of course, when playing golf, The posture is also very important. OKANO has accurate measuring instruments such as MULTIMOTION, ACCUVECTOR, PUTTMASTER, etc., and strengthened the feel and potential of the club to develop the most suitable club. OKANO achieves the highest level of COR (it is proven that the COR value is 0.01 and the flight distance difference is 5 yards). Since 2008, official competitions have imposed restrictions on high rebound. Balls with a COR value greater than 0.83 are not allowed to participate in the competition. That is to say, the results of clubs with a COR value greater than or equal to 0.84 in the game will be invalid. OKANO’s R&D team is not at all inferior to the R&D level of the world’s golf manufacturers. In order to achieve this reality, it is not only to research knowledge, but also to break common sense, continue to create things of practical value, challenge new materials, and constantly pursue the best. This is the corporate spirit of OKANO. Since the debut of the "titanium head" in the golf industry, OKANO has been exploring new materials that surpass the "titanium head". OKANO has been committed to researching "applications of nanotechnology" very early, using it as a new material beyond titanium. OKANO uses the latest science and technology, the latest materials, and the fastest speed in the development of golf clubs, greatly improving Improved the performance of golf clubs and facilitated their use. "Never discouraged challenge" is the corporate image spirit of OKANO.